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Welcome to "Facebook Code of Conversions"
BONUS: Facebook Group Access Instructions
Pre-Course Webclass (IMPORTANT - Must watch before taking course)
Module 1: The 'Social Rules of Engagement'
Lesson 1: The Social Rules of Engagement (Part 1)
Lesson 2: The Social Rules of Engagement (Part 2)
BONUS DEEP DIVE WEBINAR: Module 1
Module 2: Audience Engagement Formulas
Lesson 1: How to use "UPSYD"
Lesson 2: 7 Crucial Headline Elements
Lesson 3: Unaware Headline Formulas
Lesson 4: Problem Aware Headline Formulas
Lesson 5: Solution Aware Headline Formulas
Lesson 6: Product & Deal Aware Headline Formulas
BONUS DEEP DIVE WEBINAR: Module 2
Module 3: Proven Ad Formulas & Templates
Lesson 1: The "NNS 105%" Framework For Facebook Ads
Lesson 2: How to 'Reverse - Engineer' an Offer
Lesson 3: How We Use the "Offer Analysis"
Lesson 4: The "Ideal Customer Formula"
Lesson 5: Ideal Customer Formula Walkthrough
Lesson 6: The 'EPIC' Ad Formula
Lesson 7: The 'Better Way' - Webinar Invite - Solution Aware
Lesson 8: 'The Rainmaker' - Lead Magnet - Solution Aware
Lesson 9: Solution Aware 'Direct to Cart' Template
Lesson 10: Solution Aware 'Buyer Multiplier' Template
BONUS DEEP DIVE WEBINAR: Module 3
Lesson 11 "The Symptom Cluster" Unaware Webinar Invite (29:38)
Module 4: The EPIC Long Copy Story Ad Formula
Lesson 1: The 'Epic' Story Formula
Lesson 2: Engage - Setting the Stage
Lesson 3: Present - Presenting the Struggle & the Challenges
Lesson 4: Illustrate - Showing the "Journey of Discovery"
Lesson 5: Convert - Revealing the Code & Your Call to Action
Lesson 6: Template - Long Copy Story Ad - "Credible Witness"
BONUS DEEP DIVE WEBINAR: Module 4
Module 5: Video Ad Formulas & Templates
Lesson 1: Video Ad Guidelines
Lesson 2: What You Need to Know Video Ad Template
Lesson 3: "Absolute Proof" Direct to Sales Page Video Template
Lesson 4: "The Cart Filler" Video Ad Template
Lesson 5: Anyone Can Do This Video Ad Template [Unaware Template]
BONUS DEEP DIVE WEBINAR: Module 5
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Lesson 1: The 'Epic' Story Formula
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